The HallyU

The Korean Wave took 21 years to permeate itself to the whole world, starting by K-dramas and K-pop across East, South, and Southeast Asia from a regional development into a global phenomenon fueled by the Internet and social media. The term Hallyu meaning "the way" used by the Ministry of Culture and Tourism in South Korea in 1999. Today - Parasite won Best Picture in Oscar. 




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